Our partnership with Linton Village CollegeDecember 21, 2011
As part of our ongoing commitment to our CSR targets, particularly those encompassing our people and our community, we recently formed a partnership with Linton Village College. Located less than a mile from the Linton site, we and the College recently became part of the Business In The Community flagship programme ‘Business Class’ cluster for Cambridgeshire. The ‘Business Class’ education programme is designed to bring business expertise to secondary schools.
Working together with the food technology curriculum of the year 9 students at the college, five Dalehead employees from the HR, Marketing and NPD departments gave 160 14 year olds an introduction to the Dalehead business and its operations. This also included an interactive session to help the students understand the process of taking a product idea from concept to launch. Following this a project brief was set which asked the students to come up with an Olympic themed recipe using Dalehead sausagemeat.
Returning a few weeks later to the College, the Dalehead employees had turned into Judges, assessing eight groups of students who had worked diligently that morning on a themed recipe, the costings of the product, advert idea, packaging design and the ultimate taste test of their actual product!
Amongst many favourites the eventual winners were the ‘Power Meatballs’, targeted at those living healthier lifestyles the product really delivered on flavour too. The winning team was presented with the Dalehead Foods Enterprise Award 2011 by Seamus Rooney, Dalehead Foods Managing Director Designate and Kirsty Wilkins, Tulip HR Director.
Following the success of this, the Power Meatballs will be created at the Linton site in late January, with a site tour for all those pupils who took part.
Congratulations to all those involved and Dalehead looks forward to welcoming Linton Village College early next year.
Photo: Linton Village College pupils of the winning team, Heather Charlesworth, Kylem Davis, Chris Carpenter and Eve Cameron together with Seamus Rooney and LVC teachers Ian Simmons and Rebecca Landshoff